Most marketers are familiar with the phrase “content is king.” It remains relevant in today’s B2B marketing environment, with content playing a pivotal role in your strategy. While we know content is crucial, a lot of brands fall into the trap of overproducing it. By focusing your efforts on improving the quality of your collateral, […]
Marketing
Email Marketing guide: 7 Email Marketing Strategies to Boost Revenue & Engagement
According to Emarsys, 81% of SMBs depend on email as their main channel for customer acquisition, and 80% use it for customer retention. This means many small to midsized businesses have found success in using email marketing to help their business grow. And the same could go for you too! Small businesses tend to benefit […]
7 Affiliate Marketing Trends to Watch for 2021
The digital marketing world is very dynamic and changes very rapidly. New technologies and platforms are launched every day, and the only way to keep up is to know the latest trends and updates. The affiliate marketing world is not different, and it will continue to grow and evolve in upcoming years. These are not […]
How To Create A Referral Marketing Strategy
In today’s time, referral marketing is one of the most potent ways to reach out to your targeted customers – by utilizing the power of word of mouth and trusted recommendations – from your existing customers. It may seem simple, but this process can be time-consuming and challenging to keep an eye on every referral […]
Best 5 Live Video Chat Applications for Your Web & Mobile Platforms
Given the growing relevance of digitalization, communication patterns have witnessed a significant change. Gone are the days when physical presence was essential for building meaningful business relations. Leveraging live video chat technologies can help you interact with your audience like never before. Live chat support has a plethora of benefits to offer which can help […]
How to Make Social Media Post Creative in 2021
Haven’t you pondered around the question, “Why is Social Media Management so important?” Social media is having a significant impact on daily lives. The interaction with the customers can affect the revenue of the online business. There are so many social media platforms that have the potential to grow business if users have the right […]
Ways to Maximize Your eCommerce Sales with Email Marketing
Customer relationships are the backbone of every business, especially for eCommerce. Ecommerce platforms need to build a proper communication channel to retain their potential customers. The main goal of an e-commerce business is to build a quality customer base that can purchase their product. A good connection with customers develops more interest and curiosity in […]
How Can a Facebook Page Earn Money?
Many people in the world develop Facebook pages just for having them. Many of them revolve themselves around a concept and develop into something bigger. If you own a Facebook page with some degree of following, with or without a website joined, there are a ton of manners by which your Facebook page can earn […]
4 Steps to Creating an Effective Content Marketing Strategy
In today’s environment, having a strong content marketing strategy is an essential part of any successful business model. Content marketing has surpassed traditional advertising methods due to its cost effectiveness. However, simply writing a blog post whenever inspiration strikes and hoping people find it is not enough. One recent study showed that an average of […]
4 Ways Marketing Automation Can Improve Your Social Media Efforts
It seems like a new social media platform pops up every week—and social media managers are expected to make their business’s account successful on every single one. While your business doesn’t need to be active on every social platform under the sky, it’s probably still a good idea to have a solid presence on the […]